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05/18/2006

Crown your Mood!....

…. That’s the name of the latest Artaaj managed promotion. Sunsilk from the house of Unilever, is giving away instant prizes on purchase of any variant of Sunsilk shampoo at all Carrefours across the UAE .

Artaaj trained promoters dressed in branded casual kurtis explain the benefits of each variant. They hand out scratch cards on purchase where customers have an opportunity to win mini-ipods, mp3 players and even cds and tapes of the Sunsilk signature song Dale Don Dale. The promoters then guide the winning consumers to the customer service stands at Carrefour to claim their prizes.

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Funky Gondola Display showcasing the products

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Consumer listening with interest, the explanation about the various variants and the offer

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Emirati woman consumer accepting the leaflet

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