Artaaj Events

The Malaysian National News Agency, also well-known as Bernama in
Malay language, is Malaysia’s leading content provider of Roll
of up-to-minute news update for newspapers, broadcast stations,

global wire services and the Internet.


Artaaj recently organized the press launch of the Bernama UAE Bureau on 14th February 2007 in Shangri-La Hotel, Dubai.


A flash format of e-invites was designed and managed by Artaaj. Acting on behalf of Bernama, a RSVP call centre with trained agents actively contacted the invitees – media & press, government agencies, corporate, etc. achieving an unexpected successful attendance rate!

Soft lighting and music used to enhance the ambience of the entire ballroom.

The event was inaugurated by the honourable Malaysian Minister of Information, by sounding a traditional ceremonial gong.

Malaysian speciality dishes such as “TEH TARIK” (tea with milk and sugar with foam) were served after the press launch, in keeping with the theme, and the elegant Elena entertained guests with her harp.

Dynamic Korea!

Artaaj was appointed as an exhibition stand builder for the Korean Pavilion at ARABLAB 2007 held at Hall 5 & 6, Dubai International Exhibition Centre (11th – 14th February 2007).

There were 10 different exhibitors from Korea participating in this specialized exhibition under the umbrealla of KOREA SCIENTIFIC INSTRUMENTS INDUSTRY COOPERATIVES which comprised of 156 square meters.
BLUE was the main theme color for the exhibition and uniformed pylon made of transparent acrylic was used to separate the individual stands within the common exhibition area. Traditional motif and prominent signage banners loomed up to 4.5-meter as main signage to give maximum exposure.

Handling the logistic and various requirements from 10 different companies during the preparation and set up period was both a challenging as well as rewarding experience.

This past week we have been commissioned by Masafi, the leader’s in bottled mineral water to conduct sampling of their Masafi juices. Consumers across stores in Dubai, Sharjah and Abu Dhabi got the opportunity to sample Masafi’s line of pure juices - Orange, Apple, Tropical and Mango.

Promoters in branded wear approached consumers and invited them to the branded table stands set-up with the Masafi décor and branding. Samples were handed out in clear glasses with the Masafi logo.

Sampling will continue this entire month on the weekends at a store near you!

JETEX - Passion of the Past, Experience of the Present……

Artaaj was appointed by JETEX as their official exhibition stand designer and builder during Middle East Business Aviation 2007 held at the Airport Expo, Dubai from 31 January – 1 February 2007. We worked closely with JETEX creative team to create a conceptual stand.

The eye-catching orange color of the corporate identity played an important role in the conceptualization process. The warm orange color set off by the elegant, yet soothing, white color enhanced the coziness of the stand atmosphere.

Hence, we created an open and simple concept to portray welcoming and inviting environment.

The stand was designed as a contemporary structure, reflecting aviation history with an ancient flight propeller displayed at the reception counter. This was actually the focal point for many photographers visiting the exhibition.

To further enhance the visitor’s experience, the exhibition stand was “scented” throughout the exhibition with notes of flower, sandalwood and tonka bean to create a memory association