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10/28/2007
HP Ramadan Campaign
HP Ramadan Campaign
Artaaj Events was appointed by Publicis Graphics Dialog on behalf of their client, HP (Hewlett Packard) to distribute branded bottled water and dates during the holy month of Ramadan as part of HP’s charity campaign.
Around 3200 cartons of water and 191 cartons (over 150,000 pieces) of quality dates were distributed at 20 mosques and distribution tents across Dubai at Iftaar time.
Given only 2 days to organize the promotion, the Artaaj ops team rallied around and mobilized a logistics and distribution team of over 150 people to complete the task!
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